For site owners and marketers
Stop guessing which advice applies to you. Get a short, ordered list of what to fix next, with plain explanations.
Smile Dental Ljubljana
smiledental.si · Local business
62
Overall
31 of 58 done
- SEO74
- GEO41
- AEO58
- AI search crawlers can reach your siteGEO
- Core Web Vitals pass for real visitorsSEO
- Each question is answered below its headingAEO
- Respected third-party sites mention youEmergingGEO
Three tracks
Search has split into three. Most checklists still cover one.
Ranking, being cited and being the answer are related, but they are not the same job. Each track has its own categories, items and score.
- SEO
Rank in classic results
Search Engine Optimization
Google and Bing results pages
- Crawling and indexing
- Titles, content and links
- Core Web Vitals and mobile
- Structured data
- GEO
Get cited by AI assistants
Generative Engine Optimization
ChatGPT, Gemini, Perplexity, Claude and Copilot
- AI crawler access
- Presence in the indexes assistants search
- A clear, consistent identity
- Content worth citing
- AEO
Win the answer itself
Answer Engine Optimization
AI Overviews, AI Mode, featured snippets and voice
- Question research
- Answer-first content
- Eligibility and snippet controls
- Measuring answer visibility
How it works
From a long list of advice to a clear next step
- 01
Add your site
Enter the address and choose a site type: local business, e-commerce, SaaS, or blog and publisher. The checklist adapts to it, so a dentist never sees product feed advice.
- 02
Work through what matters
Every item says why it matters in one sentence, how to fix it in a few steps, its priority and roughly how long it takes. Filter by priority, status or category.
- 03
Watch the score move
Mark items done, in progress or not applicable. Scores for each track and overall update as you go, and you can export a branded PDF report at any time.
For freelancers and agencies
Run the same proven process on every client site and hand over a clear PDF report that shows what was done and what is left.
Honest by design
We tell you what is proven and what is still a bet
AI search changes month to month, and a lot of GEO advice is guesswork sold as fact. Every item is labelled established or emerging, and emerging items count for half in your score, so proven work always moves it most.
- Established
Pages are eligible for AI Overviews and AI Mode
Google documents the requirement: the page is indexed and eligible to show a snippet. No special markup or file needed.
- Emerging
An llms.txt file maps your key pages
A proposed file that no major AI search product has confirmed reading. Cheap to try, so it stays on the list, clearly marked and low priority.
Pricing
Start free, on a real site
The free plan includes everything for one website. Plans for freelancers and agencies with more sites are being prepared.
Free
€0forever
- One website project
- The full SEO, GEO and AEO checklist for your site type
- Live scores per track and overall
- Filters by priority, status and category
- Branded PDF report
FAQ
Questions, answered
What is GEO?
Generative Engine Optimization is the work of making your site easy for AI assistants such as ChatGPT, Gemini, Perplexity, Claude and Copilot to find, understand and cite when they answer questions.
What is AEO?
Answer Engine Optimization is about winning the answer shown directly on the results page: Google AI Overviews and AI Mode, featured snippets and spoken answers from voice assistants.
Does seochecklist.si scan my site?
Not yet. You mark each item yourself, which keeps the result honest and works for any site. Automatic checks for things like robots.txt, sitemaps and structured data are planned.
How is the score calculated?
Each item is weighted by priority: high counts 3, medium 2 and low 1. Emerging items count for half. Items you mark not applicable are left out, and only items marked done add to the score.
Is the checklist the same for every site?
No. Local businesses, online shops, SaaS products and publishers each see the items that apply to them, such as Google Business Profile for a local business or Merchant Center for a shop.
Is it really free?
Yes. The free plan covers one website with the full checklist, live scores and the PDF report. Paid plans for more sites are being prepared and will not change what the free plan includes today.
